Customer feedback

How to build a customer referral program in 2023 (+ examples)

Companies create customer referral programs because word-of-mouth is a powerful and cost-effective form of marketing. Get tips and ideas for building your own so you can expand your audience.

Latest stories

Customer feedback management guide: Best practices + tools
Article | 11 min read

Customer feedback management guide: Best practices + tools

Customer feedback management is key to delivering superior products, services, and experiences. Learn how to do it successfully so you can boost retention and build brand loyalty.

How to say no to a customer: 3 ways to maintain the relationship
Article | 6 min read

How to say no to a customer: 3 ways to maintain the relationship

Declining a customer’s request politely and confidently can turn a difficult situation into a positive one. Here are some best practices for when you have to say no to a customer.

How to launch a digital customer experience transformation
Article | 5 min read

How to launch a digital customer experience transformation

Learn what it means to transform the customer experience and why building a customer insights and action engine is so important.

What is customer experience optimization? (+3 actionable tips)
Article | 7 min read

What is customer experience optimization? (+3 actionable tips)

The tech landscape and consumer expectations are ever-changing, which means you’re never truly “finished” with customer experience optimization. But a few tactics can help boost your efforts.

Feedback form examples, templates, and how to write your own
Article | 8 min read

Feedback form examples, templates, and how to write your own

Use these feedback form tips to help you hear more from your customers and improve your CX.

What are consumer insights? The ultimate guide on how to use them
Article | 8 min read

What are consumer insights? The ultimate guide on how to use them

Consumer insights provide information about a specific group of buyers and what they want. Learn how to get customer insights and use them to elevate your business and the customer journey.

Customer feedback: 7 strategies to collect and leverage it
Article | 13 min read

Customer feedback: 7 strategies to collect and leverage it

Customer feedback is a goldmine of insights—if you know how to get it and use it well.

5 examples of bad customer service (and how to be great instead)
Article | 12 min read

5 examples of bad customer service (and how to be great instead)

Bad customer service is what happens when a company fails to meet customer expectations. Get tips for your team to avoid creating poor customer experiences.