白皮書

Report: Over the Top (OTT) Support

發佈於 2021 年 2 月 5 日
最後更新於 2021 年 2 月 5 日

With on-demand video more popular than ever, over the top (OTT) companies need to keep up with increased competition — and rising customer expectations,

This free data-driven report looks at what streaming services can do to increase engagement and earn customer loyalty.

Learn more about the OTT industry by the numbers

  1. 80% of U.S. customers use at least one video streaming service

  2. 25% of customers sign up for free trials or discounted rates

  3. 35% of customers leave when those free trials or special rates end

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