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Cookie 政策

Previous Version, No Longer in Effect as of December 2, 2019

Effective as of January 25, 2019, Zendesk, Inc., (“Zendesk”) and its subsidiaries, (collectively, the “Zendesk Group” or “we” or “us” or “our”) have updated our Cookie Policy. For a prior version of our Cookie Policy, click here.

1. 簡介

This Cookie Policy (“Policy”) explains that we believe in being open and clear about how we use your information. In the spirit of transparency, this Policy provides detailed information about how and when we use cookies on our Websites. For the purposes of this Policy, the term, “Websites”, shall refer collectively to www.zendesk.com as well as the other websites that the Zendesk Group operates and that link to this Policy.

2。 Zendesk 是否使用 cookie?

是。Zendesk 集團和我們的行銷合作夥伴、分支機搆及分析或服務提供者使用 cookie 和其他技術,以確保使用網站的每個人都能有最佳的體驗。

3。 什麼是 cookie?

A cookie is a small text file that is placed on your hard drive by a web page server. Cookies contain information that can later be read by a web server in the domain that issued the cookie to you. Some of the cookies will only be used if you use certain features or select certain preferences, and some cookies will always be used. You can find out more about each cookie by viewing our current cookie list below. We update this list quarterly, so there may be additional cookies that are not yet listed. Web beacons, tags and scripts may be used in the Websites or in emails to help us to deliver cookies, count visits, understand usage and campaign effectiveness and determine whether an email has been opened and acted upon. We may receive reports based on the use of these technologies by our service/analytics providers on an individual and aggregated basis.

4。 Zendesk 為什麼使用 cookie?

When you visit our Websites, we may place a number of cookies in your browser. These are know as First Party Cookies and are required to enable to hold session information as you navigate from page to page within the website. For example, we use cookies on our Websites to understand visitor and user preferences, improve their experience, and track and analyze usage, navigational and other statistical information. You can control the use of cookies at the individual browser level. If you elect not to activate the cookie or to later disable cookies, you may still visit our Websites, but your ability to use some features or areas of the Websites may be limited.

5。 如何停用 cookie?

通常可透過網路瀏覽器中內建的功能來啟用或停用 cookie 的使用。要瞭解有關如何透過瀏覽器控制 cookie 設定的更多資訊:

按一下這裡,以瞭解有關 Firefox 中「私密瀏覽 (Private Browsing)」設定和管理 cookie 設定的更多資訊;

按一下這裡,以瞭解有關「無痕模式 (Incognito)」和在 Chrome 中管理 cookie 設定的更多資訊;

a href=”http://windows.microsoft.com/en-us/internet-explorer/delete-manage-cookies”>Click here to learn more about “InPrivate” and managing cookie settings in Internet Explorer; or

按一下這裡,以瞭解有關「私密瀏覽 (Private Browsing)」和在 Safari 中管理 cookie 設定的更多資訊。

如果您想瞭解有關 cookie 的更多資訊或欲瞭解如何控制、停用或刪除,請造訪 http://www.aboutcookies.org 以獲取詳細指引。此外,某些第三方廣告網絡(包括 Google)允許使用者選擇退出或自訂與您網路瀏覽相關的喜好設定。要瞭解有關 Google 這個功能的更多資訊,請按一下這裡。

許多司法管轄區要求或建議網站運營商將其所用 cookie 的性質告知使用者/訪客,且在某些情況下需要獲得使用者的同意才能放置某些 cookie。

網站包括第三方社交媒體功能(如 Facebook 的「贊 (Like)」按鈕)和第三方窗口小工具(如「共享這個 (Share This)」按鈕)或在網站上運行的互動式小程式。這些功能可能會收集您的 IP 位址,檢測您在我們的網站上造訪哪個頁面,並設定一個 cookie 使得該功能能夠正常工作。您與這些功能的互動受提供該功能的第三方公司的隱私權政策約束。

我們可能在網站上使用以下詳述任何類別的 cookie。

Each cookie falls within one of the four following categories:

類別 描述

1. Essential Cookies

Essential cookies (First Party Cookies) are sometimes called “strictly necessary” as without them we cannot provide many services that you need on the Website. For example, essential cookies help remember your preferences as you move around the Website.

2. Analytics Cookies

These cookies track information about visits to the Websites so that we can make improvements and report our performance. For example: analyze visitor and user behavior so as to provide more relevant content or suggest certain activities. They collect information about how visitors use the Websites, which site the user came from, the number of each user’s visits and how long a user stays on the Websites. We might also use analytics cookies to test new ads, pages, or features to see how users react to them.

3. Functionality or Preference Cookies

During your visit to the Websites, cookies are used to remember information you have entered or choices you make (such as your username, language or your region) on the Websites. They also store your preferences when personalizing the Websites to optimize your use of Zendesk, for example, your preferred language. These preferences are remembered, through the use of the persistent cookies, and the next time you visit the Websites you will not have to set them again.

4. Targeting or Advertising Cookies

These Third Party Cookies are placed by third party advertising platforms or networks in order to, deliver ads and track ad performance, enable advertising networks to deliver ads that may be relevant to you based upon your activities (this is sometimes called “behavioral” “tracking” or “targeted” advertising) on the Websites. They may subsequently use information about your visit to target you with advertising that you may be interested in, on the Websites and other websites. For example, these cookies remember which browsers have visited the Websites.

List of Cookies used on the Websites:

Website Name(s) Cookie Name Cookie Purpose Cookie Duration 類別
All Websites Google Analytics This web analytics cookie collects information about how visitors use the Websites, which website the user came from, the number of each user’s visits and how long a user stays on the Websites 2 年 分析
www.bimeanalytics.com Google Analytics Session Google Analytics 10 minutes 分析
www.bimeanalytics.com Heap Analytics Event tracking to monitor behavior 2 年 分析
www.bimeanalytics.com Heap Analytics Session Heap Analytics 30 min 分析
www.bimeanalytics.com Vimeo Vimeo video player 2 年 Functionality/Preference
www.bimeanalytics.com Google Google Account – SSO 6 months Functionality/Preference
www.bimeanalytics.com Capterra 轉換追蹤 30 min Targeting/Advertising
www.bimeanalytics.com Website Language Language settings 30 min Functionality/Preference
www.bimeanalytics.com popupHide Determines if a user has accepted or rejected the demo request popup that appears after a certain time on the website Session Functionality/Preference
www.zendesk.com Gauge High level behavior tracking 2 年 Functionality/Preference
www.zendesk.com Disqus Visitor authentication for commenting and user reviews 2 年 Essential
www.zendesk.com Twitter Advertising Advertising 1.5 years Essential
www.zendesk.com Clearbit Stores information on user in order to not display so many forms Session Functionality/Preference
www.zendesk.com LinkedIn Advertising vendor for remarketing 1 年 Targeting/Advertising
www.zendesk.com Marin Software Advertising bidding platform 1 年 Targeting/Advertising
www.zendesk.com Facebook Advertising Vendor 180 天 Targeting/Advertising
www.zendesk.com Yahoo Japan Advertising Vendor 30 天 Targeting/Advertising
www.zendesk.com Naver Advertising Vendor 6 months Targeting/Advertising
www.zendesk.com homeType Determines visitor type and stores which web content to display to visitor Session Functionality/Preference
www.zendesk.com _zendesk_shared_session Holds session information for sharing across Zendesk applications. Session Essential
www.zendesk.com _zendesk_nps_session Sessions for NPS®. Session Functionality/Preference
www.zendesk.com _zendesk_session Hold session information for root access applications. Session Essential
www.zendesk.com _help_center_session Sessions for Guide. Session Essential
www.zendesk.com _voice_session Sessions for Voice. Session Functionality/Preference
www.zendesk.com _carson_container_session Sessions for Carson. Session Targeting/Advertising
www.zendesk.com _zendesk_remember_me Preference for maintaining login sessions 2 Weeks Essential
www.zendesk.com _zendesk_settings Arbitrary, non-PII settings usually for preferences 1 年 Functionality/Preference
www.zendesk.com _zendesk_cookie Arbitrary, non-PII settings usually for preferences 20 年 Functionality/Preference
www.zendesk.com LiveIntent Capture conversions on a cookie level to help automate campaigns and capture cookie information for zendesk.com visitors. 30 天 Targeting/Advertising
www.zendesk.com Bidtellect Capture conversions on a cookie level to help automate campaigns and capture cookie information for zendesk.com visitors. 30 天 Targeting/Advertising
www.zendesk.com AdRoll Capture conversions on a cookie level to help automate campaigns and capture cookie information for zendesk.com visitors. 30 天 Targeting/Advertising
www.zendesk.com Quantcast Capture conversions on a cookie level to help automize campaigns and capture cookie information for zendesk.com visitors. 30 天 Targeting/Advertising
www.zendesk.com Adobe Capture conversions on a cookie level to help automate campaigns and capture cookie information for zendesk.com visitors. 30 天 Targeting/Advertising
www.zendesk.com Simpli.fi Capture conversions on a cookie level to help automate campaigns and capture cookie information for zendesk.com visitors. 30 天 Targeting/Advertising
www.zendesk.com & www.zopim.com Optimizely Tracking for A/B testing 10 年 分析
www.zendesk.com & www.zopim.com Pendo End-User and Agent Usage DataEvent tracking to analyze use of the Service and improve the Services. to monitor behaviour 2 年 Targeting/Advertising
www.zendesk.com & www.zopim.com Crazy Egg Analytics Tool that gives us heat maps and click data 5 年 分析
www.zendesk.com & www.zopim.com Eloqua Marketing automation software 1 年 Essential
www.zendesk.com & www.zopim.com Facebook Connect Interaction between services 2 年 Essential
www.zendesk.com & www.zopim.com Doubleclick Re-targeting, optimization, reporting and attribution of online adverts 2 年 Targeting/Advertising
www.zendesk.com & www.zopim.com AppNexus Advertising Vendor for prospecting 2 年 Targeting/Advertising
www.zendesk.com & www.zopim.com Google Adwords Conversion Advertising pixel for prospecting and retargeting 540 天 Targeting/Advertising
www.zendesk.com & www.zopim.com LiveRamp Tracking of anonymous user characteristics 180 天 Targeting/Advertising
www.zendesk.com & www.zopim.com Bing Advertising vendor for search marketing 2 年 Targeting/Advertising
www.zendesk.com, www.zopim.com & www.bimeanalytics.com Google Tag Manager Traffic and visitor behavior measurement 2 年 分析
www.zendesk.com.ru Yandex Metrica Advertising pixel to track conversions 1 年 Targeting /Advertising
www.zopim.com Wistia Video Streaming 10 年 Essential
www.zopim.com Google Adwords Conversion Advertising pixel to track conversions 540 天 Targeting/Advertising
www.zopim.com LiveRamp Tracking of anonymous user characteristics 180 天 Targeting/Advertising
www.zopim.com Google Dynamic Remarketing Advertising 180 天 Targeting/Advertising
www.zopim.com Facebook Business Used for creating custom audience on Facebook for advertising purpose 2 年 Targeting/Advertising
www.zopim.com Facebook Impression Advertising 2 年 Targeting/Advertising
www.zopim.com & www.bimeanalytics.com Cloudflare Control over cache of assets 1 年 Essential

6。 Cookie 可能會更改

本政策的內容僅供您參考和使用。如果這些 cookie 有更改,恕不另行通知。您承認,這些資訊可能包含不準確或錯誤的內容,可能會隨時更改,而且我們明確表明在法律允許的最大範圍內對任何此類不正確或錯誤的內容不承擔任何責任。

7。 我們服務中使用的 Cookie

除按上述在我們的網站上使用 cookie 外,我們還就您造訪和使用我們在網站上出售的產品和服務(我們的「服務」)使用 cookie 和其他追蹤技術。這裡提供的我們的主訂閱協議中進一步說明了我們如何以及為什麼在服務中使用 cookie 和其他追蹤技術。

8。 更新本政策

如果本政策有任何重大更改,在更改生效之前,會在我們的網站上發佈一條非常醒目的通知來通知您。我們建議您定期查看本頁面,以獲取有關本政策的最新資訊。如果繼續使用這些網站,您即表示您同意受本政策此類更改的約束。如果您不接受本政策的條款,您唯一的補救方法就是停止使用和造訪這些網站。

9。 英文版本控制

提供本政策的非英語翻譯只是為了提供方便。如果譯文之間存在歧義或衝突,則以英文版為準。

NET PROMOTER 與 NPS 為美國注冊商標,NET PROMOTER SCORE 與 NET PROMOTER SYSTEM 為 Bain & Company, Inc.、Satmetrix Systems, Inc. 和 Fred Reichheld 的服務標章。

最後更新於 2018 年 11 月 21 日

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